We’re privileged to watch good tactical politics in action right now, and the Democratic media operatives have finally found an issue that got some traction in the media, as questions about the intelligence quoted by President Bush concerning Saddam’s efforts to get uranium ‘yellow cake’ from Niger. A lot of pro-Bush commentators are unhappy about it. Instapundit wrote:
There are lots of real issues (hey, I’m giving ’em away for free here, every day) that they could use, but they’re running with this one because they hate Bush more than they care about the truth. Or, seemingly, about winning.
He’s wrong. He shouldn’t be, but he is…Porphy gets it better:
In a Republic, all those things are fair game. Indeed, the way the Democrats are behaving now is fair – it’s not, IMO, illegitimate. But it’s also legitimate to then draw conclusions about what this says regarding their attitudes not just towards their political opponents but the country as a whole – and what their priorities are.
Sure, the out Party is going to go after the in Party. But how they do it is not mechanistic – they decide how they’re going to go about it.
What we’re seeing is the way modern tactical politics works.
We have a small number of people onstage, fighting for a place in front of the people with microphones. What those people with microphones feel compelled to ask – and who they feel compelled to ask it of – defines the national ‘attention’ that political actors crave. They crave it because it is the fuel that drives their rise to greater amounts of attention, and which allows them to define the ‘buzz’ of what is discussed.
So what this looks like on the ground is a series of probing attacks, as operatives go through their list of issues and try and find something that sticks.
The fact that the specific papers discussing Saddam’s efforts to get uranium ore from Niger were forgeries was out and about in March. (On March 17, Henry Waxman wrote the president and demanded to know
In the last ten days, however, it has become incontrovertibly clear that a key piece of evidence you and other Administration officials have cited regarding Iraq’s efforts to obtain nuclear weapons is a hoax. What’s more, the Central Intelligence Agency questioned the veracity of the evidence at the same time you and other Administration officials were citing it in public statements. This is a breach of the highest order, and the American people are entitled to know how it happened.
So this charge has been laying around since before the war, and is somehow now becoming an effective weapon against the Bush Administration. How is that?
Because somehow, in the cloud of Democratic operatives looking for an issue, and journalists looking for a story, this particle of dust gathered water and became a droplet.
Is this a good way to do politics?? Of course not. But let me make a connection for you.
I’ve done strategic consulting for several companies in the automotive retail industry, and looked at buying a related company.
And was amazed by a few things that I learned in doing research in the area. Everyone says they hate the experience of buying a car; the blatant posturing in negotiation, the trips back to the ‘manager’s office’, etc. But the dealers who did away with that model, and simply tried simplified ‘fixed price’ selling, didn’t translate the customers’ dissatisfaction into sales, and have largely gone back to the traditional model.
Consumers hate the process, but for some reason, they won’t buy into another process that apparently deals with their stated objections.
People are funny that way.
Similarly, the kind of Perry Mason-like tactic of seizing on a detail and refusing to stop gnawing at it while your opponent vainly tries to escape is the core tactic in modern politics. Typically, what happens is either that the issue gradually fades away, or is replaced with something deemed more interesting (Laci Pierson). Sometimes, though, the story sticks, and because the story is a story, other reporters pile onto it, and suddenly it is The Story. This is the political operative’s Holy Grail.
Public figures lead much of their public lives on tape. They are captured on video and audio, and their words are preserved forever. One of the core jobs of any political operative is to build up a library of their opponents’ words, and to sift through them for nuggets that can be tossed out, like chum, to the media, in the hopes that one will take the hook and a story will be landed. In the specific case of the Niger yellowcake story, it was in the media in March, and yet is somehow only dominating the story cycle now, in mid-July – testimony to the echo chamber that passes for political journalism in this era. There’s an interesting exercise to be done in tracking the story through its various appearances; someone with more time than I have may want to pick it up.
Now I don’t know about you, but I feel pretty comfortable that my core beliefs haven’t changed dramatically over my adult life, but I’ve certainly said and written some things which might call that into question. That doesn’t bother me much, because as a theorist rather than a philosopher, I tend to believe the human life is messy, complex, and often self-contradictory. People change their understandings and beliefs, and speak in half-formed ideas. Public speech, even when it rises to the level of a campaign speech or a State of the Union address, ought to be less messy, but will never be pure or absolute.
Tactically, the goal is to seize on that imperfection and use it to claim that the political actor’s actions or thoughts are false or defective.
No one likes it. Commentators get frustrated at the low level of public discourse, and voters see it for what it is – a game designed to pin “gotcha!” on a less-crafty opponent.
I don’t think this is a good way to discuss foreign policy. In fact, I think it’s a terrible way to discuss foreign policy. But it’s the environment in which we operate, and have done so for quite some time. LBJ summed it up well; in the story he explained to one of his political operatives that he was going to accuse his opponent of having intimate relations with a pig. “I just want him to deny it in public,” he explained.
I’ve never understood why politicians don’t refuse to play. I’m told (was looking for a source and haven’t found it yet) that when Mitterand was PM of France, he was at a press conference and was asked about the daughter he had by his mistress.
“None of your f**king business. Next question,” was his reply.