Commenter Michael Ladd pointed me at this article … “From Citizens To Customers, Losing Our Collective Voice” … in the Washington Post.

Now our government no longer needs us. The citizen-soldiers have given way to the professional all-volunteer military and its armada of smart bombs and drone aircraft. The citizen-administrators have disappeared, too, replaced long ago by professional bureaucrats. Americans may still regard each other as fellow citizens with common causes and commitments. But the candidates seeking votes on Tuesday see us as something less: not a coherent public with a collective identity but a swarm of disconnected individuals out to satisfy our personal needs in the political marketplace. We see them, in turn, as boring commercials to be tuned out.
It would be a mistake to conclude, as many commentators do, that Americans are apathetic citizens gone AWOL. But there’s no question that the fundamental relationship between citizen and government has changed. Increasingly, public officials regard us as “customers” rather than as citizens, and there are crucial differences between the two. Citizens own the government. Customers just receive services from it. Citizens belong to a political community with a collective existence and public purposes. Customers are individual purchasers seeking the best deal. Customers may receive courteous service, but they do not own the store.

Michael chastised me for using the term ‘customers’ instead of citizens, and he was exactly right.
The problem is that the politicians and investors in politics think of us as customers, and we’re buying that presumption.